Dealer Partnerships

Elevate Your
Showroom

Offer your clients authentic German kitchen design with protected territories and dedicated US support. Partnerships available nationwide.

Apply Now

Why Partner with Pronorm

A Partnership Built for Growth

Protected Territories

Exclusive geographic territories eliminate same-brand competition in your market. Your investment in Pronorm is protected.

Strong Margins

Premium pricing with healthy dealer margins. Design exclusivity means far less price competition than widely distributed American brands.

German Differentiation

Stand apart from every competitor selling the same domestic lines. Pronorm gives your showroom a genuine European story to tell.

Dedicated US Support

A dedicated US team handles product specification, order management, logistics from Germany, and after-sale service. You focus on selling.

Training & Certification

Comprehensive product training, design software access, and ongoing education to ensure your team sells with confidence.

Marketing Support

Co-branded marketing materials, digital assets, social media content, and inclusion on pronormusa.com dealer locator.

Ideal Partners

Who We Work With

We partner with kitchen dealers who share our commitment to design excellence and customer experience. The ideal Pronorm dealer operates a professional showroom, employs trained kitchen designers, and serves a clientele that values quality over price.

Whether you're an established multi-line dealer looking to add a European brand, or a design-focused studio seeking a premium anchor line — we'd love to talk.

Showroom presenceProfessional retail or design studio

Design capabilityTrained kitchen designers on staff

Premium clienteleServing mid-to-high-end homeowners and builders

Growth mindsetInterested in brand building, not just order-taking

Service orientationCommitted to white-glove customer experience

Dealer FAQ

Questions from dealers

Who can become a Pronorm dealer?

Kitchen showrooms and design studios with trained designers, a premium clientele, and a real showroom. Nationwide.

Are territories protected?

Yes. Exclusive geography so you are not selling against another Pronorm dealer in the same market.

What does a typical kitchen cost?

Typical US installs $40,000 to $150,000+.

What does American depths mean?

Pronorm plans US kitchens for American rooms and American appliances. The factory still works in millimeters.

Do I have to carry Shiloh, Eclipse, or Aspect?

No. Pronorm is its own line.

How do I start?

Apply at /become-a-dealer. The US team replies in two business days.